This is our CEO, Leon Swartz. We told him that this statement would make him sound like a used car salesman but he insisted. But right now he seems to have more confidence than err Donald Trump (big eyes emoji)?

However let’s see if it all makes sense?

But instead.

Now you have to chase new leads and business every day in order to grow your company.

Or look after a sales team and motivate them to find new business, do prospecting and build out your sales pipeline.

Your time is valuable and is best spent building your business.

Salespeople are expensive and there are no guarantees that they will make their sales targets.

Too expensive to spend their time prospecting and cold calling, they/you should be focusing on closing deals from hot ready-to-buy prospects instead.

Perhaps you are getting some referrals but they do not come in often enough and you don’t have a proven system for generating leads and turning those leads into clients.

And perhaps you have even tried online advertising before.

But the results have been dismal and the leads were low quality.

And thats not your fault, after all you did not spend years or decades studying copywriting, ad creation, web design, conversion rate optimisation and all the other technical and creative assets of digital marketing.

Let’s face it, setting up a great predictable lead generation system is not easy and neither is it simple but it can be done and once it is done you will have a daily lead creation system that brings in high-quality leads on autopilot.

In the end, it is all dependent on your conversion rate ratio when coming into contact with new prospects.